About Us

We’re poker players, too.

Since its inception in 2007, Hold’em Manager and its sister products have become the top-selling poker software in the world.

Hold’em Manager is the standard for beginner players that want to improve their online poker results as well as for the most prolific winners in online poker history.

Hold’em Manager and Omaha Manager are so well respected that compatible software is now designed and built by valued partners, then exclusively offered as companion HM Apps and add-ons to Hold’em Manager.

10 Years Of History

The history of Max Value Software since 2008

  • 2008

    Poker Tracker 3 was released resulting in the first fully comprehensive poker tracking tool.

  • 2009

    The 1st Version of Holdem Manager was launched by Roy Goncalves and Mike Lamb.

  • 2012

    Holdem Manager 2 was launched, a huge leap forward in the capabilities of tracking software.

  • 2012

    PokerTracker 4 followed suit releasing their major update including both a Mac and Windows version.

  • 2014

    Holdem Manager and PokerTracker merge to form Max Value Software.

  • 2019

    Holdem Manager release their most innovative version yet, HM3.